THE POPULAR ACTIVISM AND THE ROLE OF DIGITAL MEDIA: REFLECTIONS OF A NEW MODEL TO EXERCISE DEMOCRACY IN CONTEMPORARY SCENE AND ITS IMPACTS ON THE POLITICAL SPHERE

Abstract

This study aims to demonstrate the ownership of pipelines activists from the perspective of new information technology tools and its globalizing trend, able to enhance even more the popular mobilizations throughout the country. In this context, we seek to show the feasibility of adopting the digital media as a basic instrument of coordination and support, able to give visibility to the issues of political and social nature involving activists conduct. if the objective is then to understand the transformations of contemporary society with the advent of new communication technologies. For this, it will be working at first with the definition and consequences of activism term, highlighting the positioning of some authors about their application in practice. The next topic will address the influence of communication channels in the active participation of citizens in collective actions, as well as the contribution of important current philosophers such as Castells, Lévy and we read about the power of communication media in everyday of people. And finally, will be demonstrating the form of action of social movements in the network in achieving the impeachment due to the current president of the republic. For this test we used the inductive method, the category of technical operational concepts, such as procedural instrument the bibliographical research doctrinal texts, electronic media, and private collections.